After training in Classical and Contemporary dance in London, Gordon became one of the first to be trained in the Pilates technique by Alan Herdman, the original guru of Pilates in UK. He now has over forty years experience of teaching Pilates since opening his first London studio at the Urdang Academy in 1981. Pineapple studios in Covent Garden and South Kensington followed, leading to no less than twenty-two years running his own studio in South Kensington. 

Gordon introduced Pilates to Ipswich Town Football Club before they were promoted to the Premiership, putting down a marker to make the technique part of the coaching establishment for most professional clubs. More recently he has been a head coach for seven years to two amateur football teams in North London, winning numerous cups and finally the league cup and a FA national tournament at St Georges Park in 2013. 

Gordon’s publications include 12 Body Control Pilates books with Lynne Robinson, and numerous contributions to magazines and football journals. This helped establish Pilates as a real household name and it now makes a highly respected contribution to health and exercise and critically to all areas of the sports community, here and abroad. Using the brand Pilates Body Europe with business partner Ellie Ioannidou, Gordon has developed a complete series of illustrated machine course manuals and since 2014 he has been offering Pilates courses to run alongside the Finnish Marja Putkisto Method. He is now fully affiliated with this technique, and teaches Marja’s teachers on a regular basis. Trainees include the coach for the Finnish national ice-hockey team and Helsinki’s leading professional team; having been inducted into the complete Reformer Course, Pire can now add a different element on to his teams’ training programmes each week.

Gordon currently teaches one day a week at Ellie’s new studio in Gloucester Road London, and also works from his own premises in West Sussex - even in his 67th year he is still enjoying being creatively productive!